The Smart Factory by Deloitte

Wichita, Kansas

Immersive Experience Center

Deloitte partnered with Gensler to bring to life its vision for a fully immersive ‘Smart Manufacturing’ experience center to empower the next generation of manufacturing companies and talent.

The Smart Factory by Deloitte space with digital screens

People experimenting with The Smart Factory by Deloitte display

The Smart Factory by Deloitte innovation space

A woman walking by The Smart Factory by Deloitte large digital screen

A group of people in The Smart Factory by Deloitte space

The Smart Factory by Deloitte yellow robot under staircase

A woman walking in The Smart Factory by Deloitte space with orange figures on the wall

A person ordering coffee from The Smart Factory by Deloitte robot coffee maker

3 Years in the Making
9-Cell Production Line
60,000 Square Feet of Labs, Workshops, and Coworking Space
400 Renewable Energy Assets

Create an immersive learning experience to empower the manufacturing companies and the workforce of tomorrow in a newly constructed building located on the campus of Wichita State University.

The Smart Factory, founded by Deloitte and an ecosystem of innovative companies, demonstrates how smart manufacturing is a holistic endeavor, moving beyond the shop floor, to improving efficiency, productivity, and sustainability across the greater enterprise.

Demonstrating smart manufacturing capabilities and technologies, the experience features a fully operational end-to-end production line, a command center tracking and reporting production metrics, and additional lab and ecosystem co-working space.

A group of people sitting at a table in a room with windows.

Communication Arts recognized The Smart Factory by Deloitte @ Wichita as a winner of the 2025 Communication Arts Annual Interactive Design Competition. The project features Gensler’s digital experience design, branding, strategy, and interior design.

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