London 2050 Developing City Exhibition
London, England
As part of the 2012 London Festival of Architecture, and coinciding with the London Olympics, the Developing City exhibition concept was based around a 360-degree fully immersive experience that transported visitors into the center of five conceptual spaces of future London. Encouraging visitors to re-think how the city of London might look and function in the year 2050, the exhibit featured a 180-degree immersive projector room with animated information graphics, allowing visitors to engage with the content and learn about various areas of London. The exhibition’s content was captured through an application that visitors could download instantly and walking tours were devised throughout the city, allowing users to map the future vision against present-day London.