Richard Chang, AIA, LEED AP BD+C

As a Retail Leader for Gensler’s Greater China region and Project Director in Gensler’s Shanghai office, Richard leads high-profile retail projects for internationally renowned retailers, guiding his clients through complex projects in China and throughout the region with his strong leadership and cross-cultural communication skills. With 13 years of focused experience in Asia’s retail market, Richard is particularly adept at prototype design and strategic planning. He has made notable contributions to several key retail research studies, including “Shopping the Globe,” which focuses on retail opportunities in emerging markets, and Gensler’s “Brand Engagement Survey” that explores the emotional power of brands.