Loews Hollywood Hotel

Situated on the corner of Hollywood and Highland Boulevards in Los Angeles, California, the newly renovated Loews Hollywood Hotel offers a contemporary approach to the iconic, ever-changing neighborhood it resides in. Responding to the growing needs of the surrounding area and its diverse mix of people, Gensler worked to design a hotel experience that would appeal to business travelers, tourists and locals alike. Gensler’s approach focused on a refined and contemporary design with subtle references to Hollywood glamour through the use of texture, light, and a sophisticated color and materials palette. Guest rooms feature monochromatic fabrics, bright pops of color, and stunning views of the prominent Hollywood sign and Los Angeles cityscape, while a luxurious bar, lively communal tables and an intimate lounge provide various experiences unique to Hollywood.